ROTGLUT

At a glance

Picture list
usually the floor planthe rooms are on it, the ways are not
The gap
the ways betweenfrom the car to the door, the hallway, the steps
The risk
eight beds, a sofa for fourby the first rainy day four seats are missing
Reference
settings and bed linenthings whose size everybody knows
The setting
secluded or holiday parkboth are good – but for different guests
Type of guest
three guests, three listsfamily, remote work, couple over sixty

What does a guest look for in the pictures?

First for beautiful rooms. A good picture is the reason they stop at all. After that the checking starts: whether their days will work in this house. The questions behind that are never spoken.

Where do I put my suitcase. Where do I sit with my coffee in the morning. Is the dining table really big enough for us. Where can the child play. Can you sit outside undisturbed or can anyone see me. How far is it from the car to the door. Am I on my own here or in the middle of a development. Can I really take a holiday here with a dog.

These are not demands about the fittings but questions about how a day runs. And before booking they are answered mainly by the pictures.

Why does none of this appear in an enquiry?

Because nobody puts it that way. Hardly anyone writes beforehand to ask how many steps there are in front of the door, or whether the sofa seats everyone who sleeps in the house. The question is asked all the same – silently, while looking through the pictures.

That is also why the subject never shows up in feedback. A house learns what guests praised after they were there. What they did not find beforehand, it does not learn.

What the picture leaves out does not exist for the guest.

Which pictures rarely get taken?

The ones that are not rooms. A picture list is usually built along the floor plan: living room, kitchen, bedroom, bathroom, terrace. The ways between them are on no list.

Yet that is where half the open questions sit: the way from the parking space to the door, the hallway with somewhere to put the suitcase, the steps in front of the door, the staircase that looks different with a child than without.

Such shots need no day of their own. They only have to be on the list before the day starts – there is more on that under what has to be ready in the house.

Where do eight people sit when it rains?

The question of space is the most delicate one – and it rarely hangs on the dining table. Whether eight or six sit there sorts itself out on holiday. A house with eight beds and a sofa for four does not sort itself out: by the first rainy day half the group is sitting on the floor.

So the living area has to show in the picture how many can really sit there. Scale comes from things whose size everybody knows: a table laid with as many settings as really fit around it, a bed made up rather than without.

How far a picture may flatter and where the trouble starts is set out under what a room picture promises.

The list holds the rooms. Not the way between them.

Secluded spot or holiday park?

That is the question behind the question about the neighbours. A tightly framed picture shows the house on its own – even when it is the fortieth in a development.

Both are a good offer, just for different guests. Those looking for quiet book the secluded spot. Those arriving with children find a playground, a pool and other families in a holiday park – and want to see exactly that.

The question only stays open when no picture answers it. A shot from the edge of the terrace looking back, one from a little distance, or one from above shows the setting as it is. What becomes visible from the air is set out under a drone above the house.

Do all guests ask the same thing?

No – which is why a picture list does not look the same for everybody. The same house, three different guests, three different lists.

A family with children of four and seven wants to know how many floors the house has and whether there is an internal staircase that matters for the children. And how the grounds are fenced – whether the area around the playground is safely separated for a four-year-old.

Somebody working remotely looks for something else: a proper desk they can work at daily for three weeks. And a couple over sixty asks about the steps from the parking space to the front door, whether there is a step-free way into the house, and how you get into the shower – a threshold or a step over.

None of these questions appears in an enquiry. Every one of them would be visible in a picture, if that picture has been taken. Which ones stay open in your case is what the listing check shows: upload the pictures and the description text, and the tool goes through both from the point of view of the individual kinds of guest – separated by whether a sentence is enough or a photograph is needed. Free, no sign-up. It runs in German.

The effort pays off somewhere no statistic records it: whoever has seen everything beforehand checks nothing on arrival. They just unpack.

Common questions

Answers without detours

Which pictures does a holiday home need?

The rooms – plus what lies between them: the way from the parking space to the door, the hallway, the transition from living room to terrace, the view of the house from outside. Those are the shots most likely to be missing, because a picture list usually follows the floor plan.

What do groups look for in the sleeping capacity?

At the seats, not just the beds. A house with eight beds and a sofa for four gets tight by the first rainy day. The picture should therefore show how many really have room in the living area.

Does the way from the parking space really have to be shown?

It answers a question that otherwise stays open: how far it is with luggage and what lies on the way – steps, a yard, a driveway.

How do you show that a house suits children or dogs?

By showing what is there: the fence, the floor, the stairs, the way out. Calling a house child-friendly says less than a shot in which you can see why.

May a holiday flat look bigger in the picture?

Flattering yes, distorting no. 15 square metres must not become 30 in the picture. More on that under what a room picture promises.

How do I find out what is missing from my listing?

Through the listing check on rotglut.de: upload the pictures and the description text, and the tool goes through both from the point of view of different kinds of guest. It records which question stays open and whether a sentence is enough or a photograph is needed. Free, no sign-up, and it runs in German.

Who takes their holiday with you?

Tell me who comes to you and what a day there looks like – that decides what has to be in the pictures.